Altitude First National Promotion
Friday, Feb. 21 – Sunday Mar. 1 (Leap Day Sat. 2/29)
Campaign included:
- 3 traffic-driving promotional offers
- Graphics and templates for web, email, social
- In-Park Materials: poster, flyer, counter card, door cling, TV slides
- Landing Page: AltitudeLeapWeek.com
- National social media contest
- National PR campaign
